LULULEMON | DESIGNED TO SHINE

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OBJECTIVE/CONTEXT

When the sun goes down, New York City lights up. It’s the city that never sleeps. Our muse's life can be the same way at times. She lives an exceedingly busy existence, and knows evening runs can be invigorating. But you need the right gear to be seen—while staying stylish. When street lights and storefronts start glowing, so does the NYC Splatter Collection.

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